Overview
The 10X Income System was an online evergreen campaign where people watched a webclass and were then pitched the 10X Income System. The 10X Income System is a bundle of products including digital courses, audiobooks, event recordings, and virtual coaching that teach people how to increase their income. The goal of this campaign was to get people onto a free webinar and send them into our 10X Income System funnel.
Strategy & Tactics
For this campaign, I utilized the following types of content:
- Memes
- Creative static and motion Graphics
- Cinemagraphs
- Photos that showed why increasing your income is important (family photos, grant in front of cars and jet, vacation photos)
- Long and short-form videos that gave wealth building advice and showcased Grant teaching people about money.
Results
My main goal was to get as many post link clicks as possible in order to increase the number of people watching the free evergreen webinar (10X Webclass).
Our top post earned 2,261 link clicks.
Our top viewed video received 1.18 million impressions with 117,600 total engagements.
The results below are from June 1 to August 31, 2020.
